"Parents residing in North London is looking for an remarkable and experienced tutor to guide their smallest child on his first steps to growing into an British gentleman."
Upon seeing this advertisement, you might readily skip the wording "beginning" as simple figurative language.
Yet, it could be the most important part of this distinctive employment listing, as it aims to recruit a mentor for a 12-month-old.
Hundreds of submissions have already been received since the anonymous family posted their request for the £180k-a-year tutor, who must be "an exceptional individual".
Over the last few weeks, the advert has gained interest throughout the news, with several asking why?
Progressive Approach
The CEO, chief executive of a global tutoring firm, which is assisting the family in their hunt, said that notwithstanding first scepticism, he considered the concept "visionary", and "innovative".
When he met the family, he mentioned they appreciated the unconventional character of their request, and how young their son is.
However, they explained that they "were unwilling to delay any longer" to get a tutor, as they had held off until their firstborn was five, and by that point "cultural influence had already taken hold".
What exactly did the family indicate by "cultural predisposition"?
It's "everything", Adam answered. "How you eat, the manner you speak".
He stated the firstborn had adopted "really subtle, non-verbal cues" from the family, and had assumed their cultural habits. The family explained to the consultant they did not want the same situation to repeat itself with their younger child.
The plan: To bring in a English tutor, who should speak with RP, to influence the baby right from the beginning.
Osmotic Learning
"Much of the education at the start here is somewhat absorbed naturally," stated Adam.
It's through this natural absorption that the family are aiming the child will pick up the British traits they aim to cultivate.
Adam explained the tutor had to be an individual who attended "the right kinds of schools – comparable categories of schools as the family aspire to send their son to".
"The instructor just has to be the appropriate candidate, they'll be carrying out things they may not realize they're doing, effortlessly," he commented.
Cost Not Relevant
The family explained to the expert the selected educator should ideally also have understanding of or enthusiasm in horse riding, winter sports, creative fields and musical activities so as to inspire the child in a broad spectrum of interests.
Additionally though, he said the family desired the tutor to sign up the child on a variety of courses so the child would be "equestrian training and learning an tool by the time they are approximately three years old".
In the family's perspective, guiding their son grow into a "UK sophisticate" will result in success and provide access.
"For all the pros and cons of that, because it's definitely a social class indicator," he adds.
But, notwithstanding all this tutelage in "English culture", might the child adopt so-called cultural influence from the international family he is raised by in any case?
"Certainly", replied the CEO. "They understand this may not work, but they've just taken the attitude of, 'we should try and we should start as quickly as we can', because the price of it is not a concern," he said.
Impractical
There are some in the education sector who share similar reservations.
An education leader, CEO and founder of an educational organization, who supplies personal educators, stated that "the development of becoming bicultural, or actually, discovering oneself, is something that must be grown into, not manufactured."
The expert explained that he had emigrated from the Far East to the United Kingdom at the time of seven, and had been raised understanding and practicing dual heritages. He went on to be educated at a prestigious UK institution.
"The idea that one individual can function as a living vessel of Britishness, someone who can possibly transfer the qualities of a English gentleman to a infant child, appears idealistic and impractical," he commented.
"From my perspective, employing a typically English tutor from babyhood will does not instantly achieve the goal they hope for.
"I did not have that kind of mentor, and nevertheless I have been fortunate enough to enjoy several of the opportunities they aspire for their son."
He added: "The reality is, cultural identity should not be dictated from the outside influences; it must be embraced, and it must originate internally."
Buying Britishness
Certainly, UK identity is something Adam believes can be taught – and marketed.
"In my view the reality that the global community views us in this light is something that we should be cherishing|valuing|appreciating
